Podcast Episode 8 – With JR Spear

Unlocking the Secrets to Attracting Your Ideal Clients with JR Spear

May 18, 2022

In this episode, we’re joined by JR Spear, the founder of CREED Consulting. Since his return from service in Iraq in 2007, he has built four successful businesses ranging from fitness to marketing and consulting. JR is on a mission to arm solopreneurs with the right tools and resources to grow their businesses.

He joins us to share his journey, from the little Karate kid to his life as an RP3, to getting into martial arts, fitness and health, advertising, and now consulting. During the episode, JR also dives deep into the important tips of how you can unlock the secrets to attracting your ideal clients. Tune in for these and more!

Key Highlights

[00:40] JR’s background story

[06:21] Coming up with the CREED name

[08:06] Creating your own identity

[11:25] How to monetize your identity

[12:45] The 5 key foundations to unlocking the secrets to attract your perfect client

[13:11] #1: Your mission

[13:19] Understand your mission

[17:15] Understand your destination

[19:44] Get ready for the challenges and threats

[23:58] #2: Understanding who’s your perfect client

[29:17] #3: Find clarity in your message

[32:07] #4: Know the clients’ big 7 problems

[37:50] Time management: Finding work-life balance

[39:29] #5: Irresistible offer

[41:38] How to value your offer

[44:20] Eliminating risks in your offer

[46:11] How to connect with JR Spear

Notable Quotes

  • When you lose your purpose, in who you are, and what you do, you feel lost, you feel stuck, and you don’t know what the heck is going on. – JR Spear
  • I always found that the way that I was able to move forward in life is because I always stay busy. I always had something to do. – JR Spear
  • CREED by definition stands for belief. But it’s an acronym that I created that stands for commitment, resilience, excellence, execution, and discipline. – JR Spear
  • Make sure you put in time for those things that are most important to you first on the schedule and then schedule everything else around it. – Philip Sessions
  • To be able to generate wealth, you got to be able to change your habits and your routines and the way that you think. – JR Spear
  • You need to recognize and pay attention to what people are asking you out for. But you also need to look back and see what you want people to remember you by. – JR Spear
  • Identity is everything. If it doesn’t feel good to you, then you need to change it. – JR Spear
  • You can’t identify every single thing that may happen. But if you’re expecting certain things that may come up, you can actually plan and do preventative planning. – Philip Sessions
  • Confidence comes with clarity. So the more clear you are in the message in your offers, and what you have to do, the more confident you’re going to be in doing so. – JR Spear
  • If your purpose and your why aren’t big enough to get you out of bed, eventually, you’re gonna get overwhelmed, burnt out and hate doing what you’re doing. – JR Spear
  • If people don’t know what you have, what you do, and what you have to offer, it’s going to be really hard to build a business. – JR Spear
  • If you don’t know where you’re gonna go, it’s going to be really hard to be able to get to where you want to go. – JR Spear
  • You don’t need to keep creating a new thing just to make it seem like you’re doing something different. It can be the same thing. – Philip Sessions
  • You’re not going to be prepared 100% for everything that’s going to come your way. But you do the best you can to make sure that you can be able to react when something may come your way. – JR Spear
  • A confused mind is never going to buy. – JR Spear
  • We’re going to make time for what we value most and building the business takes sacrifice. – JR Spear
  • You need to commit and be resilient seven days of the week to build your business until you earn the right to leverage and delegate what you have to offer. – JR Spear
  • The value of your offer needs to be 10 times greater than the price you sell it for. – JR Spear


Connect with JR Spear

Facebook: https://www.facebook.com/100kFitPro/

Website: https://www.jrspear.com/speaker_jr

Connect with Philip:

Instagram: https://www.instagram.com/philipsessions/?hl=en

TikTok: https://www.tiktok.com/@philipsessions

Linkedin: https://www.linkedin.com/in/philip-sessions-b2986563/